Pay - Per - Click
The Role of PPC Advertising
Google Pay-Per-Click Advertising (PPC), also known as paid marketing, is a powerful tool to quickly boost your online presence. Even if your business is lagging behind, strategic optimization can help you catch up. At Zorian Consulting, we focus on delivering real results.
Our approach starts with a personalized consultation to understand your business needs. We prioritize user experience over search engine tricks because Google values what users love.
Why Google Ads? Why should I get PPC services?
Wondering why you should invest in Google Ads (PPC)? Let us tell you! Studies show that PPC can increase lead generation and sales by up to 50%. Yes, FIFTY percent! For businesses of any size, paid advertising delivers immediate results and attracts high-quality traffic. The key reason to integrate PPC into your marketing strategy is its alignment with business goals.
In today's world of thought leadership and content marketing, PPC effectively nurtures the middle of the funnel through newsletters, contests, push notifications, and more. Our Google Ads (PPC) services can be the torchbearer, converting browsers into buyers and driving your business growth.
What difference does it make to my business?
Optimizing PPC: The Art and Science of Success
Humans do not take a step forward for anything unless it brings them something. It is a known fact. Therefore, we are listing the benefits you obtain from PPC services and let you decide the next step.
Statistics are available, campaign results are clear, and the user flow is demonstrated. You do not get this crystal clear attribution in other marketing channels.
Just like organic search, you can also target the customers by keywords. However, through PPC you can target consumers by their demographics, interests, online behavior, location, and much more. It promises precision.
PPC campaigns, integrate long-tail keywords into your ad copy and create specific landing pages. Group similar keywords into ad groups for targeted ads, and continuously monitor and adjust your strategy.
The best thing about PPC services is that you only pay for an event or an action. You only gotta pay when someone clicks on your advertisement. For instance, if your ad has reached 10K but none of them has clicked on it, you need not pay a dime. See, all balls are in your court.
Pay Per Click Services
Our Marketing Company Specializes in
Google Ads Management
Manage your Google Ads account targeting the keywords that will drive conversions, goal completions, purchases, leads to your site.
Bing Ads Management
Use Microsoft Bing Ads to improve lead conversion for your online business and boost your eCommerce success.
YouTube Advertising
Create an opportunity to reach your audience through videos they watch the most and get them to check out your business
Social Media Ads Management
Connect your products or services to people who may be interested in them through Facebook, Instagram or other social media platforms. We can increase engagements, followers, and website traffic fast.
